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Rethink supermarkets and start with Morrisons

Investors should reappraise the supermarket's post-pandemic market position
Rethink supermarkets and start with Morrisons

After a month in which the shares of many unloved stocks have exploded, powered by the flash mob-styled attentions of Reddit forums, it feels a bit quaint to talk about the investment case for WM Morrison (MWR). Indeed, for several years the stock has been a prime short target of hedge funds, meaning any day now – at least in theory – it could be the beneficiary of a gamma-squeeze.

Tip style
Growth
Risk rating
Medium
Timescale
Long Term
Bull points

Best sector strategy

Now an omnichannel business

Well capitalised

Market share gains

Long-term income

Bear points

Food inflation risks

Low margins

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