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E-commerce driving bright new Future

The acquisition of price-comparison site GoCompare makes e-commerce a key sales driver for the media group
E-commerce driving bright new Future
  • Acquisition-heavy strategy working as half-year pre-tax profit doubles 
  • Future launching more titles to send readers to GoCompare

Magazines without strong subscription models can make money, although there are some caveats – they must have a strong online presence and their readers must keep buying products advertised on their site. 

Media group Future (FUTR) – which has spent the past few years movingaway from the subscription model – released a spectacular set of half-year results, showing strong growth in revenue and operating profits both on an organic basis and including new purchases such as GoCompare. 

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