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YouGov profits through core business

The data company posted an upbeat trading update, but is cautious on future demand
March 24, 2020

YouGov’s (YOU) share price bumped up as much as 6 per cent in early trading, as the data company posted a trading update in place of its half-year results. Management noted that adjusted operating profit climbed up by 35 per cent to £11.4m. 

IC TIP: Hold at 422.5p

Its data products and services business, which accounts for over half of total revenue, saw sales grow by 17 per cent to £43.4m. This was largely driven by data products, which increased by 29 per cent to £25.1m. Data services on the other hand nudged up by 3 per cent, held back by restructuring in the Nordics, non-recurring election work in Asia Pacific and soft performance in Germany. 

Chief executive Stephan Shakespeare said in a statement that the company has not seen a material impact on the business from the virus outbreak, but it is “inevitable” that its clients will be affected.