Join our community of smart investors

Profits jump at YouGov

Demand for customised data is driving growth at the survey specialist
March 21, 2023
  • Wider margins
  • Difficult backdrop for clients

Concerns about demand are weighing on YouGov’s (YOU) share price, which has fallen by a fifth since March last year. Will companies still pay for survey results and market data as economies slow down? Or will they cut costs anywhere they can?

This is subscriber only content
Start your trial to keep reading
PRINT AND DIGITAL trial

Get 12 weeks for £12
  • Essential access to the website and app
  • Magazine delivered every week
  • Investment ideas, tools and analysis
Have an account? Sign in