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Price comparison sites triumphant after CMA review

Price comparison sites triumphant after CMA review

Price comparison websites (PCWs) provide a “mostly positive consumer experience”, according to the Competition and Markets Authority (CMA), and “should result in lower prices and better choices” for consumers. Companies in the sector breathed an almost tangible sigh of relief at the report, which comes after a year of scrutiny into everything from consumer trust and accuracy of results, to quality ratings and complaints handing.

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