FTSE 350 Review 2018 

FTSE 350: US tech continues to batter the might of the media

FTSE 350: US tech continues to batter the might of the media

Few British companies have been disrupted by the might of US tech quite like publishers. Owners of business-to-consumer (B2C) titles are having to compete with the abundance of information that can be found online for free. Meanwhile, business-to-business (B2B) publications have faced a downturn in demand from advertisers. And can you blame them? In an age of 1.2bn Google users it’s hardly surprising that companies have less desire to advertise via printed publications, which might reach a subscriber base of just 40,000 people.

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