Croda eases the pain for Plant Impact

Croda eases the pain for Plant Impact

Back in November 2016, we wrote that Plant Impact’s (PIM) heavy reliance on the Brazilian soybean market wasn’t causing chief executive John Brubaker much concern. He was confident that the concentration was a risk worth taking given the prospects of the company’s primary product, Veritas, which is designed to enhance the yield of soybean crops. 

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