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Non-exec buys into Sage's evolution

A Sage non-exec has delivered his verdict on the group's strategic shift
July 8, 2015

Neil Berkett, an independent non-executive director of Sage (SGE), has forked out £106,236 for another 20,000 shares in the accounting and payroll software specialist. The deal could be interpreted as a sizable vote of confidence in the group's strategic shift towards products that cater to the increased usage of online platforms.

IC TIP: Hold at 509p

Sage's new chief executive, Stephen Kelly, has been tasked with transitioning the business in response to the rapid change in the way the public banks and shops. (And that's saying nothing of management's attempts to centralise the disparate strands of the business). The bottom line is that even market leaderssuch as Sage need to evolve to cater for a fast-changing marketplace - or get overtaken by smaller, nimbler start-ups. Of course, the Tyneside-based group enjoys scale benefits and can still rely on remits from its traditional business base. As Mr Kelly says "despite the dramatic shift online, many businesses still rely on physical buildings and costs."

Buys
CompanyDirectorDateNo of sharesPrice (p)Value (£)Holding (shares)Holding (%)
Accsys Technologies Sean Christie01 Jul 1570,0007049,00070,0000.079
Accsys Technologies Patrick Shanley (ch)01 Jul 1535,4307024,80168,7630.077
Altitude  Martin Varley01 Jul 15200,0001020,00012,097,55928.194
Aminex ♥Jay Bhattacherjee (ce)25 Jun 15779,3182.6686520,79743,881,6112.220
Caledonia Investments David Stewart01 Jul 153,4602,443.7584,5544,0720.007
CEPS * David Horner (ch)29 Jun 151,466,66730440,0002,863,67229.911
Charles Stanley  Paul Abberley (ce)29 Jun 1512,000383.546,02019,0420.038
Computacenter Greg Lock (ch)29 Jun 1522,500767.56172,701349,4220.285
Computacenter Greg Lock (ch)30 Jun 1541,500768.8319,052390,9220.319
Cyan Holdings *Harry Berry01 Jul 1512,500,0000.225,00030,214,2860.446
Cyan Holdings *Simon Smith (cfo)01 Jul 1515,000,0000.230,00079,766,5881.176
Cyan Holdings *John Cronin (ch)01 Jul 1515,000,0000.230,000105,242,0481.552
Datatec PJ Myburgh (cfo)29 Jun 1520,000336.451167,29069,2940.034
Debenhams Matthew Smith (cfo)01 Jul 1528,00089.3325,01228,0000.002
Dods  Sir William Wells25 Jun 15300,000824,0001,620,0000.477
Driver  Bob Laslett25 Jun 1570,0006847,60070,0000.225
Driver  Bob Laslett29 Jun 15130,00070.591,650200,0000.643
Ecofin Water & Power Opportunities Martin Negre29 Jun 1564,000140.589,920450,0000.214
Ecofin Water & Power Opportunities Martin Negre26 Jun 1550,00014170,500800,0000.381
Electrocomponents Bertrand Bodson30 Jun 1510,000213.2521,32510,0000.002
EMED Mining *H Liu25 Jun 1513,341,3384.75633,714150,967,3384.313
Fastnet Oil & Gas ♥Cathal Friel (ch)26 Jun 1517,308,0804692,32336,196,13110.480
Fastnet Oil & Gas ♥Cathal Friel (ch)03 Jul 153,555,3943.8135,10539,751,52511.510
GW Pharmaceuticals †Justin Gover29 Jun 1516,834640.5107,8222,513,7590.970
Homeserve JMB Gibson (ch)29 Jun 1510,000435.7643,576125,0000.038
HSBC Holdings ΩDr. J Faber30 Jun 1521,673573.8124,36045,778<0.001
ITV Archie Norman (ch)30 Jun 1511,784266.6931,4271,325,3990.033
Lekoil Olalekan Akinyanmi (ce)25 Jun 15193,95028.3855,04341,868,29311.534
Lloyds Banking  Simon Henry30 Jun 15100,00085.4685,460100,0000.000
McKay Securities N Aslin26 Jun 1519,70025750,62990,0000.097
Murray International Trust Dr. Kevin Carter (ch)29 Jun 155,000956.2447,81225,0000.020
MXC Capital Peter Rigg (ch)25 Jun 152,500,0003.690,0008,500,0000.331
Oxford BioMedica ♥Martin Diggle30 Jun 15284,4399.169626,082451,284,43917.569
Oxford BioMedica ♥ Martin Diggle26 Jun 15775,0008.9169,053451,000,00017.558
People's Operator (The) JD Wales (ch)25 Jun 1580,000130104,0005,986,7607.765
Premier Foods ΩIan Krieger01 Jul 15100,00037.4537,450504,0000.061
Rex Bionics *John Plimmer01 Jul 1541,6666025,00069,4440.389
Sage Group (The) Neil Berkett26 Jun 1520,000531.18106,23647,9990.004
Shire †Susan Kilsby (ch)30 Jun 153995,118.3420,42210,3470.002
Speedy Hire Jan Astrand (ch)01 Jul 15150,00047.571,250350,0000.067
Speedy Hire Russell Down (ce)01 Jul 1580,00047.938,32080,0000.015
Symphony International Holdings Anil Thadani26 Jun 15200,00074.9978149,99659,383,31811.245
Symphony International Holdings Sunil Chandiramani26 Jun 15150,00074.9978112,49717,194,5403.256
Total Produce Jerome Kennedy30 Jun 1550,000121.760,85050,0000.015
Wentworth Resources *Neil Kelly01 Jul 15163,45831.551,4891,076,2730.635
Wentworth Resources *Robert McBean (ch)01 Jul 15201,74831.563,5519,105,3855.371

Sells
CompanyDirectorDateNo of sharesPrice (p)Value (£)Holding (shares)Holding (%)
China Nonferrous Gold Abuali Ismatov30 Jun 15140,00025.8936,2464,575,0001.196
CLS Holdings Henry Klotz29 Jun 1515,6321,880.83294,01155,7630.132
London & Associated Properties John Heller (ce)25 Jun 15133,33337.550,0001,796,8862.111
London & Associated Properties Sir Michael Heller (ch)29 Jun 15100,00037.537,5006,453,5417.583
London & Associated Properties ♥ Sir Michael Heller (ch)29 Jun 15100,00037.537,5006,353,5417.465
Mears  Michael Rogers26 Jun 1510,000421.2542,12540,0000.039
Signet Jewelers Marianne Parrs30 Jun 155258,188.8742,99217,8300.022
UNITE  Mark Allan (ce)25 Jun 15182,000584.751,064,245467,5340.211
UNITE ♥ Mark Allan (ce)25 Jun 1512,000584.7570,170455,5340.205
*Placing/tender/open offer ♥Spouse/connected party ΩIsa/Sipp/Trust †Depositary receipts