Promotional marketing specialists 4imprint have had a solid first half of the year, thanks to strong demand for direct marketing products from North America. Group revenues gained 9 per cent to £109.6m and the dividend payout has been raised 6 per cent to 5p.
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Sales from direct marketing, which accounts for 67 per cent of group sales, increased 11 per cent to £69.4m, with sales to North America rising 18 per cent. The corporate programmes division, Brand Addition, also generated 13 per cent sales growth to post revenues of £28.5m.
But the troubled former trade division, now called SPS, has continued to struggle, with revenues slipping 19 per cent to £7.2m. The unit is being restructured.
