I am a firm believer that the best way to maximise investment returns is to run profits for as long as possible until it becomes obvious that the rationale for making the investment in the first place no longer holds. And if the trend is strong, then don't fight it or for that matter try to second guess a likely top, or an intermediate one at that. The biggest mistake you can ever make is alighting from an up escalator in the hope of being able to jump back on at a more favourable level, only to find yourself looking up enviously at all the other stock market travellers enjoying themselves several levels higher.
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