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Ladbrokes stakes growth on Coral merger

Move to snap up rival could boost profits, but a three-year investment programme must be executed
July 24, 2015

Betting company Ladbrokes (LAD) will be hoping the major investment programme announced as part of its planned merger with rival Gala Coral can stem its profit falls of recent years.

IC TIP: Hold at 125p

If the proposed merger goes through, the combined Ladbrokes Coral would have a market capitalisation of around £2.3bn, virtually double the current value of Ladbrokes - while net revenue is expected to jump from £1.2bn to £2.1bn. Management cites online growth potential as a key factor in the merger, as well as a broader international business and cost synergies of at least £65m a year. This will be driven in part by Ladbrokes closing 60 shops this year.

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