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GVC benefits from acquisition

There are already signs the acquisition of a much larger rival was a shrewd move for this gambler
September 21, 2016

If the rationale for GVC (GVC) pursuing the takeover of rival Bwin Party wasn't clear before, it is now. The management nous at the parent company combined with Bwin's bespoke technology has already yielded results. Chief executive Kenny Alexander said it was a "major advantage" and had been "key in securing the Betfred contract", its largest business-to-business deal to date. And GVC's marketing expertise pushed spending on advertising and recruiting customers down to 21 per cent of net gaming revenue, which Mr Alexander said was lower than rivals. Even a likely long-term average of 23-24 per cent would still be better than competitors, he added.

IC TIP: Buy at 734p

Mr Alexander says there is "no disputing" the group will reach €125m (£107m) in cost savings this year, a target set shortly after the deal was announced. He said technology, staff and head office costs would fall and marketing activities he felt "were not attractive" on a relative-returns basis would also be cut. Beyond this, capital expenditure would come in about a third less than the €64m pro forma figure, which combines the two entities' spending in 2015.

Analysts at Cenkos upgraded forecasts for the year to December 2016 and now expect pre-tax profit of €104.2m leading to EPS of 33.2¢ (€46.7m and 71.3¢ in 2015).

 

GVC (GVC)
ORD PRICE:734pMARKET VALUE:£2.15bn
TOUCH:734-735p12-MONTH HIGH:739pLOW: 371p
DIVIDEND YIELD:4.7%PE RATIO:22
NET ASSET VALUE:493p**NET DEBT:11%

Half-year to 30 JunTurnover (€m)Pre-tax profit (€m)Earnings per share (¢)Dividend per share (¢)*
201512016.80.326.5
2016382-84.2-0.30.0
% change+218---

Ex-div: na

Payment: na

*Excludes special dividend of 1.5¢ in first-half 2015 **Includes intangible assets of €1.66bn or 568¢ a share £1=€1.17