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Ascential grows across the board

The information, data and analytics group performed ahead of expectations in 2019
February 24, 2020

Ascential (ASCL) results were ahead of expectations for 2019, with sales growth in all four of its segments. Marketing led the way with organic growth of 9 per cent, benefiting from the return of a “key customer” to the Cannes Lions festival after a one-year break.

IC TIP: Hold at 364p

The group’s progress is not, however, clear from looking at the statutory results. Acquisition-related exceptionals such as £36.9m in deferred consideration for Flywheel Digital weighed heavily on earnings, pushing pre-tax profit and EPS down considerably. However, adjusted cash profits were up 18.5 per cent in the period, or 6.2 per cent on an organic basis, albeit on a margin 20 basis points thinner at 30.9 per cent.

One such acquisition was Chinese ecommerce analytics business Yimian, which Ascential acquired for a £19.5m initial consideration in December. Growth in China is a long-term strategic goal for the group, but management noted its customers in the region account for just 5 per cent of revenues, insulating the group from the impact of the coronavirus outbreak so far.

Broker Numis is forecasting adjusted pre-tax profits of £98.1m in 2020, giving EPS of 18.9p, up from £105.8m and 18.5p in 2019.

ASCENTIAL (ASCL)   
ORD PRICE:364pMARKET VALUE:£1.47bn
TOUCH:363.8-365p12-MONTH HIGH:426pLOW: 319p
DIVIDEND YIELD:1.6%PE RATIO:182
NET ASSET VALUE:132p*NET DEBT**:37%
Year to 31 DecTurnover (£m)Pre-tax profit (£m)Earnings per share (p)Dividend per share (p)
2015257-43.6-32.4nil
2016300-1.83.94.7
201729319.92.95.6
201834928.95.05.8
201941610.22.05.8
% change+19-65-60 
Ex-div:14 May   
Payment:11 Jun   
*includes intangible assets of £761m, or 189p a share. **Includes IFRS16 lease liabilities of £26.8m.