FTSE 350 Review 2019 

FTSE 350: Beverage companies have not lost their fizz

FTSE 350: Beverage companies have not lost their fizz

This April will mark the one year anniversary of the UK's levy on sugary beverages. It’s still unclear how much consumers have been motivated to change their drink consumption habits in light of the added tax, and how much of this extra charge has been absorbed by the producers or passed down to customers. What is clear is that the drinks makers did not take the tax change lightly. In the run-up to its introduction, companies such as Britvic (BVIC) and AG Barr (BAG) reformulated their products to have less sugar. We think 2019 will be the year where those changes pay off.

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