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JD Sports logs strong Christmas

The retailer put in a good performance over the festive period, enough to expect annual pre-tax profits to land at the upper end of expectations
January 14, 2019

JD Sports (JD.) shares rose sharply after the retailer revealed a good performance over Black Friday and Christmas. It means total sales across the sports fashion business are up 15 per cent over the 48 weeks to 5 January 2019, with like-for-like growth in excess of 5 per cent.

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Avoiding the widespread discounting undertaken by other retailers means gross margins have been maintained, while pre-tax profits for the year are now expected to land at the upper end of the £325m-£352m published range.