Phil Oakley 

Getting the right trade-off between quality, growth and price

Phil Oakley

Getting the right trade-off between quality, growth and price

The key to successful long-term investing in shares is buying the right company with good growth prospects at the right price. A good business without growth is unlikely to deliver good returns. The same risk applies to paying too much for a growing business. You need to find the right balance between a quality business and the price that you pay for its future growth prospects. This is a lot easier said than done. 

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