Despite having puffed upwards by almost 15 per cent in almost two months, shares in BAT now look to be a habit worth kicking, says Ragu Dharmaratnam of Baselica.
The cigarette giant's share price has pulled back to below that key brown up-trend line, and this is suggestive of further weakness to come. The negative state of its MACD momentum indicator supports this view. Go short below £32.50, initially targeting £31 and then £30.