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Yell screams digital

TIP UPDATE: Print revenues at directories business Yell have continued to slide, leaving management's hopes pinned on digital growth
May 17, 2011

Directories publisher Yell continues to struggle. Revenues from its print operation, which still dominate the business, slumped 18.6 per cent year-on-year, while group cash profits plummeted by £106m to £514m.

IC TIP: Sell at 7p

Within print, only the small Latin American business reported growth - revenues there climbed 1.7 per cent to £84.2m. But, as weak conditions continued to hit Yell's small-to-medium-sized enterprises (SME) client base, US print revenues plunged 17.1 per cent, UK print revenues dropped 23.5 per cent and Spanish print revenues fell 23.9 per cent. In response, Yell's new chief executive Mike Pocock has launched a strategic review and, while that won't report until July, it looks like Yell's focus will be to use the declining, but cash generative, print operation to support digital growth. With Yell's digital business having grown revenues by 9.4 per cent in the year, that makes sense - although digital still only generates a quarter of revenues.

Numis Securities expects adjusted EPS of 6.6p (2011: 5.7p).

ORD PRICE:7pMARKET VALUE:£165.7m
TOUCH:7-7.1p12-MONTH HIGH:47pLOW: 6p
DIVIDEND YIELD:nilPE RATIO:4
NET ASSET VALUE:64p*NET DEBT:£2.77bn

Year to 31 DecTurnover (£bn)Pre-tax profit (£m)Earnings per share (p)Dividend per share (p)
20072.0824825.916.0
20082.2231124.811.3
20092.40-1033-124.1nil
20102.1270.33.4nil
20111.8866.32.0nil
% change-11-6-41-

Ex-div:-

Payment:-

*Includes intangible assets of £4.28bn, or 181p a share

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